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White-Label Scheduling Platform with AI

White-Label Scheduling Platform with AI

Created a white-label scheduling platform that multiple service brands could customize and deploy as their own. Enhanced with AI-powered booking assistant, the platform maintained separate brand identities while sharing core scheduling intelligence.

The Challenge: Scheduling Was Draining Productivity

A growing healthcare network struggled with fragmented appointment management. Their legacy scheduling tool required heavy manual input, and staff often juggled multiple systems to keep calendars accurate. Patients faced friction booking online, and providers were frustrated by frequent rescheduling and gaps in their schedules. The technology itself was tightly coupled and single-tenant — making it hard to scale as the organization expanded into new brands with distinct priorities and business models.

Key Challenges

  • Manual Workload — Significant staff time spent updating, verifying, and fixing appointments.
  • Inconsistent Visibility — Limited real-time view of capacity and provider availability.
  • Patient Drop-off — Confusing self-service flows led to abandoned bookings.
  • Scalability Limits — Single-tenant design couldn’t flex for multiple brands or evolving service offerings.

Our Approach: Business-Driven Discovery and Practical AI

  • Stakeholder Interviews — Partnered with business leaders and interviewed select providers to understand workflow pain points and friction points across clinics and brands.
  • Smarter Scheduling Logic — Introduced data-informed rules (e.g., appointment lengths, provider availability patterns) and automated confirmations and reminders.
  • Conversational Booking — Added an AI-powered interface to handle common requests (“reschedule my cleaning,” “I’ll be late”) without requiring staff intervention.
  • Multi-Tenant Platform Transition — Refactored the architecture from a tightly coupled, single-tenant system to a modular, multi-tenant platform — enabling faster onboarding of new brands with distinct priorities and business models.
  • Operational Dashboards — Delivered dashboards to surface appointment trends, cancellation patterns, and utilization for managers.

The Impact

  • Staff Efficiency — Appointment management time reduced by ~20–30%, freeing hours for patient care and front desk service.
  • Improved Booking Completion — Cleaner flows and reminders helped reduce late cancellations and mid-process drop-offs.
  • Scalable Foundation — The new multi-tenant platform supports new brands and varied workflows without a heavy engineering lift.

Why It Matters

This engagement combined human insight with modern platform engineering. By understanding real business needs and evolving the architecture to support multiple brands, we unlocked both immediate efficiency and long-term growth capacity.

If your scheduling platform can’t keep up with your business complexity, we can help you modernize without disrupting operations. Schedule a conversation →

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