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B2B Platform & OAuth2 Transformation

B2B Platform & OAuth2 Transformation

Built a secure multi-tenant SaaS platform with OAuth2-powered subscription management, replacing legacy PDF distribution. The platform enabled self-service client onboarding and granular app-level access control.

Digital Platform Transformation with OAuth2

A legacy business selling PDF reports and SharePoint access was transformed into a modern, subscription-based platform with granular app-level access control and automated client onboarding.

Challenge

The client faced several critical issues with their existing system:

  • Manual Distribution: Business content was distributed through PDFs and SharePoint, requiring manual handling
  • Limited Access Control: No way to segment access by product or subscription level
  • Onboarding Friction: New client setup required multiple manual steps across different systems
  • Integration Issues: No standardized way for clients to programmatically access content
  • Security Concerns: Legacy authentication methods weren't meeting modern security standards

Solution

We designed and implemented a comprehensive platform transformation:

1. Modern Authentication Architecture

  • Custom OAuth2 implementation using IdentityServer4
  • Multi-tenant architecture supporting B2B client organizations
  • Role-based access control at both organization and app levels
  • Secure token management and refresh flow implementation

2. Subscription-Based Platform

  • Modular "app" architecture allowing flexible product packaging
  • Automated provisioning system for new client onboarding
  • Self-service portal for client administrators
  • Usage analytics and subscription management dashboard

3. Client Integration Features

  • RESTful API with OAuth2 security
  • SDK and sample code for client integrations
  • Swagger documentation for API discovery
  • Automated API key management

4. Automated Onboarding

  • One-click client organization creation
  • Default app bundle provisioning
  • Automated welcome and setup communications
  • Role and permission template system

Technical Implementation

Authentication Flow:
┌─────────────┐     ┌─────────────┐     ┌─────────────┐
│   Client    │────▶│IdentityServer│────▶│  Platform   │
│ Application │◀────│    OAuth2    │◀────│    APIs     │
└─────────────┘     └─────────────┘     └─────────────┘

Key components:

  • Identity Management: IdentityServer4 with custom user and client stores
  • Access Control: Fine-grained permissions using JWT claims
  • Client Management: Automated provisioning and subscription management
  • Monitoring: Usage tracking and access pattern analytics
  • Integration: OAuth2-secured APIs with comprehensive documentation

Results

  • Onboarding Time: Reduced from 2-3 days to 15 minutes
  • Integration Time: Client integration time reduced by 60%
  • Security: SOC2 compliant authentication and authorization
  • Revenue: 35% increase in average contract value through flexible app bundling
  • Client Satisfaction: 92% positive feedback on new platform
  • Platform Growth: 150+ enterprise clients onboarded in first year

Business Impact

The transformation delivered significant improvements:

  1. Operational Efficiency

    • Eliminated manual content distribution
    • Automated client onboarding and provisioning
    • Reduced support tickets by 65%
  2. Revenue Opportunities

    • New subscription-based revenue streams
    • Ability to upsell additional apps
    • Improved client retention through platform stickiness
  3. Technical Excellence

    • Industry-standard OAuth2 security
    • Modern API-first architecture
    • Scalable multi-tenant platform

Key Learnings

  1. Authentication Architecture

    • Deep expertise in OAuth2 flows and security best practices
    • Practical experience with IdentityServer4 customization
    • Multi-tenant B2B authentication patterns
  2. Platform Design

    • Subscription management at scale
    • Automated provisioning systems
    • Usage analytics and monitoring
  3. Integration Strategy

    • API-first development approach
    • Developer experience optimization
    • OAuth2 token management

Technology Stack

  • Authentication: IdentityServer4, OAuth2, JWT
  • Backend: ASP.NET Core, Entity Framework Core
  • Frontend: React, TypeScript
  • Database: SQL Server, Redis
  • Infrastructure: Azure, Docker
  • Monitoring: Application Insights, Custom Analytics

"The new platform transformed how we deliver value to clients. Authentication that used to be a pain point is now a competitive advantage." - Client CTO

Tech Stack