B2B Platform & OAuth2 Transformation

Built a secure multi-tenant SaaS platform with OAuth2-powered subscription management, replacing legacy PDF distribution. The platform enabled self-service client onboarding and granular app-level access control.
Digital Platform Transformation with OAuth2
A legacy business selling PDF reports and SharePoint access was transformed into a modern, subscription-based platform with granular app-level access control and automated client onboarding.
Challenge
The client faced several critical issues with their existing system:
- Manual Distribution: Business content was distributed through PDFs and SharePoint, requiring manual handling
- Limited Access Control: No way to segment access by product or subscription level
- Onboarding Friction: New client setup required multiple manual steps across different systems
- Integration Issues: No standardized way for clients to programmatically access content
- Security Concerns: Legacy authentication methods weren't meeting modern security standards
Solution
We designed and implemented a comprehensive platform transformation:
1. Modern Authentication Architecture
- Custom OAuth2 implementation using IdentityServer4
- Multi-tenant architecture supporting B2B client organizations
- Role-based access control at both organization and app levels
- Secure token management and refresh flow implementation
2. Subscription-Based Platform
- Modular "app" architecture allowing flexible product packaging
- Automated provisioning system for new client onboarding
- Self-service portal for client administrators
- Usage analytics and subscription management dashboard
3. Client Integration Features
- RESTful API with OAuth2 security
- SDK and sample code for client integrations
- Swagger documentation for API discovery
- Automated API key management
4. Automated Onboarding
- One-click client organization creation
- Default app bundle provisioning
- Automated welcome and setup communications
- Role and permission template system
Technical Implementation
Authentication Flow:
┌─────────────┐ ┌─────────────┐ ┌─────────────┐
│ Client │────▶│IdentityServer│────▶│ Platform │
│ Application │◀────│ OAuth2 │◀────│ APIs │
└─────────────┘ └─────────────┘ └─────────────┘
Key components:
- Identity Management: IdentityServer4 with custom user and client stores
- Access Control: Fine-grained permissions using JWT claims
- Client Management: Automated provisioning and subscription management
- Monitoring: Usage tracking and access pattern analytics
- Integration: OAuth2-secured APIs with comprehensive documentation
Results
- Onboarding Time: Reduced from 2-3 days to 15 minutes
- Integration Time: Client integration time reduced by 60%
- Security: SOC2 compliant authentication and authorization
- Revenue: 35% increase in average contract value through flexible app bundling
- Client Satisfaction: 92% positive feedback on new platform
- Platform Growth: 150+ enterprise clients onboarded in first year
Business Impact
The transformation delivered significant improvements:
-
Operational Efficiency
- Eliminated manual content distribution
- Automated client onboarding and provisioning
- Reduced support tickets by 65%
-
Revenue Opportunities
- New subscription-based revenue streams
- Ability to upsell additional apps
- Improved client retention through platform stickiness
-
Technical Excellence
- Industry-standard OAuth2 security
- Modern API-first architecture
- Scalable multi-tenant platform
Key Learnings
-
Authentication Architecture
- Deep expertise in OAuth2 flows and security best practices
- Practical experience with IdentityServer4 customization
- Multi-tenant B2B authentication patterns
-
Platform Design
- Subscription management at scale
- Automated provisioning systems
- Usage analytics and monitoring
-
Integration Strategy
- API-first development approach
- Developer experience optimization
- OAuth2 token management
Technology Stack
- Authentication: IdentityServer4, OAuth2, JWT
- Backend: ASP.NET Core, Entity Framework Core
- Frontend: React, TypeScript
- Database: SQL Server, Redis
- Infrastructure: Azure, Docker
- Monitoring: Application Insights, Custom Analytics
"The new platform transformed how we deliver value to clients. Authentication that used to be a pain point is now a competitive advantage." - Client CTO
Tech Stack
- IdentityServer4
- OAuth2
- ASP.NET Core
- React
- TypeScript
- SQL Server
- Redis
- Azure
- Docker
- AWS